ULI Asia Pacific: Experience the Experience Programme
ULI Asia Pacific: Experience the Experience
Day 1 – Wednesday, 3 February
13:50 – 14:00 | Welcome and Introduction
Discussion Leaders: |
14:00 – 14:40 | Blurred lines – Hospitality x Retail x F&B
Operators in the retail and hospitality industries are moving into each other’s territory in order to create memorable experiences and draw consumers to their properties. This trend has already begun and just intensified during COVID-19 pandemic. Meanwhile, F&B has become common ground for both sectors. This scene-setting panel explores how these blurred lines work in practice and define the key cross-sector lessons. Discussion Leaders: Emmanuel Farcis, Head of Asset Management, Hong Kong, Link REIT
Moderator: Chris Fjelddahl, Founder & Partner , 8 Partnership |
14:40 – 15:20 | Online Experience versus Offline Experience? Or Is It Both?
Retail has been migrating online, but is that due to a better customer experience? What unique experiences can physical retail offer? This session compares and contrasts the online- and offline experience and examines how retailers and owners can use the best of both worlds to their advantage. Discussion Leaders: Tom Andrews, Senior Asset Manager, HKLand
Moderator: Theo Knipfing, Managing Partner, +Curiosity |
15:20 – 15:40 | Keynote Address |
15:40 – 15:50 | BREAK |
15:50 – 16:30 | Owners and Retailers: Building Partnerships
The traditional landlord and tenant relationship between retailers and retail owners is rapidly changing in order to thrive in an experience-driven landscape, they need new ways to collaborate and to structure their relationships. Using case studies, this session investigates successful partnerships between retail owners and operators, while looking at successful models in China and South East Asia.
Discussion Leaders: Joselito Santos, SVP, Mixed-Use & Retail, Filinvest Land
Moderator: Peter Sharp, Chairman Of The Board, AUS-HK Shopping Centre Consulting |
16:30 – 16:50 | The Future of Retail: The Great Retail Evolution
Join Simon Forster, former CEO of Selfridges, as he shares his successful strategies in leading the iconic UK luxury department store into the modern era through the thoughtful integration of the physical and digital realms via launching a global digital interface, building an interactive online presence and revolutionizing the contemporary customer experience. The session will be moderated by Trevor Vivian, Global Director at Benoy.
Discussion Leader: Simon Forster, Former CEO, Selfridges
Moderator: Trevor Vivian, Global Director, Benoy |
16:50 – 17:00 | BREAK |
17:00 – 18:00 | ROUNDTABLES |
18:00 – 18:15 | Summary of Day 1, Conclusion |
Day 2 – Thursday, 4 February
8:50 – 9:00 | Day 2 Welcome and summary of Day 1
Discussion Leaders: |
9:00 – 9:20 | Keynote Address: Experience, Demographics and Beyond
Asia Pacific’s diverse demographics are driving demand for a variety of retail experiences. Right Angle Studio founder Barrie Barton explores the different demands of different groups, from Generation Z to ageing seniors and considers how we build a retail experience which appeals to a range of different demographics.
Discussion Leader: Barrie Barton, Strategy & Insights Director, Right Angle Studio |
09:20 – 09:40 | Real Estate Owner as Brand Owner
Retail landlords have begun to invest in retail brands in order to secure their future. This owner/operator model has become common in other real estate sectors, such as self-storage and harks back to the early days of the department store when the landlord was a retail brand. We examine how these new ownership models are working in practice and what this shift means for retail real estate. |
09:40 – 10:20 | Can Experience Deliver Returns?
Real estate investors and investment managers discuss whether experience is a “must have” or a “nice to have” and whether investing in experiential retail or experiential hospitality models boosts the bottom line. Can we quantify the value of experience? Can we hit our return targets without it?
Discussion Leaders: Melanie Alshab, COO, Senior Advisor Board of Commissioners, NWP Retail Andrew Taylor, Senior Managing Director, Macquarie Infrastructure and Real Assets
Moderator: Sarah Cooper, Managing Director, Global Head, Real Estate Equity Sales, BofA Securities |
10:20 – 10:30 | BREAK |
10:30 – 10:50 | The Commons – the F&B of the Future?
Varatt Vichit-Vadakan and Vicharee Vichit-Vadakan, co-founders of The Commons, talk to Jerde’s Phil Kim about the revolutionary retail and F&B concept, which has brought a new community-driven mall experience to Bangkok. Now trading from two sites in the Thai capital, with a mix of F&B, retail and communal space, The Commons’ intent is to “build a community first, then a mall’.
Discussion Leaders: Varatt Vichit-Vadakan, Co-Founder, The Commons
Moderator: Phil Kim, Managing Director, Asia Pacific, Jerde Partnership |
10:50 – 11:30 | Technology: Enhancing the Experience
This tech showcase profiles some of the most exciting software and hardware developments with the potential to augment the retail experience. From facial recognition to augmented reality, there is a host of technologies which retailers and asset owners can use to boost their businesses.
Discussion Leaders: Robert Brockman, General Manager, Meiyume Ethan Chernofsky, Vice President, Marketing , Placer.ai Aaron Lau, Chairman & CEO, Gusto Collective
Moderators: Echo Gong, Head of Greater China Advisory, Coresight Research Deborah Weinswig, Founder & CEO, Coresight Research |
11:30 – 11:40 | BREAK |
11:40 – 12:40 | ROUNDTABLES |
12:40 – 13:00 | Summary of Day 2 and conclusion |